HOW TO PLAN AHEAD

Do you prepare your content, product or pitch ahead of time? How far out do you plan?

One year, Six months, three months, maybe even a few weeks.

These are questions you must know the answers to and follow through with if you want to run a successful business.

There are four things that you absolutely must need in order to this this correctly. A 12 month calendar, editorial or school holiday calendar, a calculator and Excel to track your numbers. Or another program if you prefer.

If you are using Social Media to enhance and advertise your brand message then you should absolutely have a content and/or editorial calendar for the topics you plan on posting throughout the week.

You always want to stay ahead of the game. You want to take advantage of popular used hashtags in order to gain visibility to your pages. I am not saying this do this all the time I am simply saying it is something you should really take a look at. If it makes the most sense as to what service or product your brand provides then by all means go for it!

If you have not hopped on the social media train yet no worries. This still applies to you. You want to grab a calendar and of course your computer and look at holidays, important business days and trending people or places. Research everything you can under this topic to see how you can use those days to help promote your business.

Advertisements and products are always designed and paid for months and sometimes years in advance so if this is your route then you probably already have a strategy in place. If you don’t then I think you may really need my help! I can absolutely help you put together the best plan of action and point you in the right direction which would be more sales in your business. However, I hope this part is already taken care of 🙂

If not, please feel free to check out The Happy Workaholic Network here!

I challenge you to create your next two months today as well as get to planning 2018. Pencil in the days you want to get more customers, guests or clients. How are you going to get them? What sales tactics will you choose to use? Print ads, flyers, direct marketing, social media posts, paid influencers?

I know. I know. So many questions but you will have to have answers for them in order to achieve the success that you deserve and have worked so hard for! Trust me when I say I have been there and done that many times!

Plan ahead and I promise your sales will see an increase. A boost in confidence and a hell of a lot less stress. Just sayn’…

What is one project you have prepped for that is coming up? Are you ready for 2018?

How long have you been working on it?

What is a puzzle piece that you are missing right now?

Let me know…

I’m always full of ideas and as you are fully aware love to help others build their brand.

Have a question? Comment below so I can answer…

Until tomorrow…

KAG

PS Did I mention you should plan ahead? Ok. You’re listening. Just wanted to double check! Now get to it. Times a tickn’…

Now if you are looking for some more business tips this week you can always here them on The Happy Workaholic Podcast right here!

HOW TO MIND YOUR MANNERS

Hello and welcome to week two of my How To Series. This week is all about Business. And today’s topic I would like to discuss is Manners. Please and Thank You’s is a very important subject so let’s dive right in…

It does not matter if you are working digitally or in person with people every day.

Please please please use your manners.

Please, Thank You, Your Welcome. No Thank You. My pleasure. I’m not interested.

This all matters!

Are you with me?

Proper spelling of names, texts and voicemails are definitely included when it comes to manners. If you are texting make sure a happy tone is felt through the text. Not the bad mood you may happen to be in at the moment. However, make sure a text is the proper way to connect. I would prefer an introductory email then if the situation feels right move to text. This in my opinion is the right way of contact. However, every situation differs.

I know we’ve all received an email or text with “that tone”! Wasn’t it awful? Absolutely! So please do not be the person on the other end sending them because they are awful to read when you are the one in a happy mood. No one needs a Debby Downer especially when it comes to your business.

Have you ever had multiple that feels like hundreds of emails go back and forth with a client/customer? With my experience those emails are usually regarding the budget or creative. Did you then loose the deal? I have definitely been there a few times. You put in all of this hard work and then nothing!

I am telling you this is a good thing and it is all ok. Each deal lost will in turn create the possibility and opportunity for a better one. I am telling you the honest truth. However, it was hard to take the first few times. I am not going to sugar coat it!

We live in a crazy crazy world right now so let’s just be happy and kind towards one another. Speaking of HAPPY! Check out what I posted on my Instagram Stories this morning. 

First impressions are everything and keep in fact the six degrees of separation. In Vegas it is more like one or two. Everyone is connected here! And so is everyone in the digital world. Make sure to always leave a lasting impression. You never know where you or that contact will end up next.

If you make a mistake just admit it and honestly is always the best policy. If you lose that deal always thank them for their time and that you look forward to seeing or hearing from them soon.

Lastly, once your emails have led to that Zoom video call or an in person meeting always ALWAYS introduce yourself by your first and last name. It’s sooo much more professional and proper. It’s never “Hey! I’m Kelly” it’s “Such a pleasure to finally meet you. I am Kelly Ann Gorman”. See that? Sounds much better.

Question! Have you ever been in an uncomfortable position where someone did not use their manners? Have they spammed your inbox? Did they still harass after you politely declined?

Sharing is Caring. “Please” leave your story in the comments below and Iet’s talk about it.

Until tomorrow…

KAG

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And speaking of Business this week…

My LEVERAGE YOUR LINKEDIN VIDEO SERIES has begun. If you are in need of some LinkedIn training then come on over and watch right here…